Opportunities Within The Vietnamese Market Marketing Essay

Openings Within The Vietnamese Market Marketing Essay This report conducts investigates and breaks down the chances and dangers of creating chocolate business in Vietnam in the regard of monetary, political, legitimate, social, social, land and climatic condition. Also, the report assesses the conditions by rating them as low, medium and elevated level. Subsequent to dissecting the nitty gritty factors in Vietnam, the open doors exceed dangers to a huge degree, particularly the open exchange strategy including supporting outside venture, which prompts further suggestions that Vietnam ought to be reflected as the likely market to extend chocolate business for Swiss maker and it is attainable to set up manufacturing plant. Vietnam has encountered showcase arranged monetary changes since 1986, which offered ascend to quick financial turn of events. Over the time of 1991 to 2005, GDP development rate in Vietnam accomplished around 7.9% (Consumer Lifestyles in Vietnam, Euromonitor International, 2008). Meanwhile, Vietnamese economy has gotten one of Asian biggest economies with ostensible GDP of $ 436 billion and $92.439 billion out of 2009. As indicated by the Vietnam Living Standard Survey (VLSS) led by the GSO like clockwork, the normal salary per individual in Vietnam in 2006 was VND636,000 every month or VND7.63 million every year, an expansion of 31.3% from 2004 (Consumer Lifestyles in Vietnam, Euromonitor International, 2008), which was because of the countrys magnificent financial execution. On this condition, the Vietnamese can purchase more purchaser merchandise even extravagant items like reasonable exchange chocolate on the grounds that expanding dispensable wages mean propelling buying ability in a specific way. In the course of recent years, there were a genuine of new exchange approaches gave to heighten exchange progression environment and the key angles are as per the following: Firstly, limitations on quantitative import items have been destroyed to a huge degree (on all items aside from sugar and oil based commodities); besides, because of significant reduction in levies, the degree of territorial protectionism has been diminished; thirdly, the impediments on outside direct speculation (FDI) has been discharged; at long last, government motivated private-segment to partake in remote exchange and set up undertakings (Athukorala, P-C, 2006). Also, on November 7, 2006, Vietnam joined the WTO being the 150th Member of the WTO with essential exchanging accomplices, for example, China, Japan, Australia, ASEAN (the Association of South East Asian Nations) nations, the U.S. what's more, Western European nations. There are upgrades in two primary zones: In administration, Vietnam is focused on evacuating the cutoff points on remote possession in many divisions however this can be eliminated in various stages; in exchanging rights, the WTO duties announce that all household and outside firms have full rights to import and fare under a similar enlistment strategies. Exchanging rights likewise remember the option to appropriate imported items for Vietnams region and the option to pick nearby wholesalers (Tien Quang Tran, T. Q., 2008). Thus, there are less blocks for Swiss chocolate maker to manufacture manufactory and broaden benefits in Vietnam. All the more essentially, Swiss maker can help out nearby private-segments like material providers, which supplies it with more deal power because of the ideal exchange arrangements. 2.1.3 Encouragement of outside venture (elevated level) Since the beginning period of remodel changes, the Vietnamese government has understood the huge job of FDI for monetary progress and improvement. Lately, the administration is gathering useful data to cut down the boundaries debilitated the fascination of FDI and make further advance to improve Vietnams venture atmosphere by driving ordinary semi-yearly gatherings,. On 1 July 2006, another law called Investment Law gave by the National Assembly became effective. The law was advanced with the perspective on rewarding the speculation exercises of both outside and local speculators consistently and inciting another flood of remote venture (Tran, T. Q., 2008). Moreover, the Investment Law is fundamental to build up increasingly open speculation atmosphere and incorporate into the universal market to meeting WTO standards, for example, the most-supported country, and exposure and straightforwardness standards. In the course of recent years, outside interest in Vietnam became estimated triple than the past (Tran, T. Q., 2008). For instance, Microsoft and Intel put 10 million in Vietnam individually, the Swiss Banks created dispatching industry by financing one billion U.S. dollars, and Taiwans Hon Hai Group contributed 5 billion U.S. dollars in Vietnam to make Hong Haidi nation. As per measurements from Vietnams outside speculation organization division, the size of FDI has arrived at 160 billion out of 2007, with development pace of 57% contrasted and 102 billion dollars in 2006. Under these conditions, there could be more space and open doors for Swiss reasonable exchange chocolate maker to open up new market in Vietnam by virtue of less lawful limitations and greater consolation from nearby government. Likewise, when Swiss maker faces challenges, it is fundamental for neighborhood government to pull out all the stops to extend bolster hand. 2.1.4 Expanding dispersion channels (medium level) Since Vietnam went into the WTO, general stores/hypermarkets go to be head conveyance channels with wide assortment of items and a charming shopping experience rather than little basic food item retailers. For example, an organization called Saigon Nguyen Kim (Sai Gon-Nguyen Kim) opened one strip mall CMC Square in Ho Chi Minh City. CMC Square covers a zone of 4,000 square meters, which can get a huge number of clients every day. It will be the lead store among the current 9 branches which situated in the capital Hanoi, Can Tho, Da Nang and Binh Duong Province and different urban communities. Right now, the examination shows that the deals of chocolate dessert shop were progressively sold through markets/hypermarkets (Chocolate Confectionery Vietnam, Euromonitor International, 2009, p.2). All the more significantly, chocolate is one sort of food which has high prerequisite for temperature, along these lines, the propelled stockpiling condition, for example, working cools will add to delay its stockpiling period and guarantee its delightful taste. 2.1.5 Labor cost (medium level) The work cost in Vietnam is in low level contrasted and other Asian nations like China. From one perspective, this is a favorable position for Swiss chocolate maker to set up manufactory, which is a significant factor in sparing expense and empowers Swiss producer to put more in advance specialized types of gear and faculty preparing. 2.2 Liberalization in Political Environment (medium level) Until December 2007, Vietnam had built up discretionary relations with 172 nations. As of late, the administration of Vietnam has taken activities to securing household (one-sided) progression changes by investing in assume a functioning job in provincial, two-sided and multilateral exchange advancement activities (Athukorala, P-C, 2006). This sort of world of politics with opportunity and receptive outlook makes vote based business environment for Swiss chocolate maker. Furthermore, as appeared in an endeavor review directed by World Bank, it appears that Vietnam has a superior positioning contrasted with all other Asian nations like China and Thailand (Tran, T. Q., 2008, p. 1193). In a word, the stable political circumstance and elevated level of security help to realize okay for Swiss maker. 2.3 Social and Cultural Aspect 2.3.1 Open disposition to outside societies and brands (significant level) Starting from the 1990s, Vietnam has been presented to outside societies like Southeast Asian, European and American culture. Under this impact, nearby clients are like to buy outside brands and they consider that global products own higher caliber than neighborhood brands with their built up names (Chocolate Confectionery Vietnam, Euromonitor International, 2009, p.2). As of late, numerous well known remote brands have entered the market, including Giordano, Levi, Valentino, Chanel, Louis Vuitton, Calvin Klein, LOreal and Shiseido. Garments, purses, scents and beautifying agents have delighted in a yearly development pace of 30% in the Vietnamese market. Simultaneously, the number and estimation of imported vehicles and motorbikes in Vietnam has expanded fundamentally because of an abatement in the import tax on vehicles from 90% to 60%. Vietnam imported 28,000 vehicles in 2007, of which 5,000 vehicles were imported in December at an estimation of USD73 million (Consumer Lifestyles in Vietnam, Euromonitor International, 2008, p.2). Taking into account the current inclination, Swiss reasonable exchange chocolate can hold onto piece of the pie because of its high notoriety with long history and incredible taste. 2.3.2 Promotion by open media (medium level) Open media particularly TV assume significant job in transmitting outside culture and expanding familiarity with global brands. Practically 95% of Vietnamese family units currently have power associations contrasted with just half in the mid 1990s. Vietnamese individuals like to sit in front of the TV in their extra time. In provincial territories, individuals normally visit each other after work to eat, talk and appreciate TV programs (Consumer Lifestyles in Vietnam, Euromonitor International, 2008, p.17). Vietnamese can obtain adequate data with respect to the benefits of chocolate. As the advancement by open media, Vietnamese shoppers ordinarily bought chocolate as a present for an uncommon event, for example, Tet Holidays, birthday events and particularly Valentines Day (Chocolate Confectionery Vietnam, Euromonitor International, 2009, p.2). In addition, it is progressively well known that they even expend chocolate as every day utilization merchandise. 2.3.3 Customers inclination of extravagance products (medium level) Some of

Platos view of a perfect world Essay Example | Topics and Well Written Essays - 1000 words - 25

Platos perspective on an ideal world - Essay Example Unexpectedly, I think its’ extremely distant from being Utopia. However, what is Utopia? I would feel that it is where there are harmony and love among all men. Be that as it may, as indicated by Plato’s The Republic, he thought about an ideal state to have two things: the ideal man and the ideal equity. An ideal world can't exist if the individuals that comprise it are defective. I should concur though reluctantly in light of the fact that then again, the world is only the aggregate of the individuals which comprise it. Consequently, to make an ideal world, the men that structure it must be impeccable too. Despite the fact that we have made some amazing progress since our savage progenitors, we are not immaculate still. As indicated by Charles Darwin, men may have respectable characteristics and god-like knowledge but then â€Å"men still bears in his real edge the unappetizing stamp of his modest origin.† Since it is our body that restricts us and keeps us from being great, Plato has recommended in The Republic that in the advanced world, wiped out and distorted kids are isolated and executed so they don’t debase nor trouble the rest. They are imperfect, and there is no space for defects ideally. Plato recommended that ideally, there is solidarity among men and they are unified with the state. Men stop to be insignificant people and rather they are viewed as individuals from the state. I concur with this line of reasoning supposing that men today would think along these lines, they would waver before doing damage to another in such a case that they harm another, they harm the State. What's more, as it were, they harm themselves. In any case, to accomplish this unity with the State, Plato proposes common property heavily influenced by the state. In like manner, it proposes that the State raises the youngsters without guardians knowing their posterity. These are planned to forestall aggregation of riches, minds, excellence and different characteristics of birth. Once more, I should concur with this line of reasoning.

Reverend Hale Essay -- essays research papers

Reverend Hale The Crucible composed by Arthur Miller is a play that happens in the sixteen nineties during the popular yet disastrous witch preliminaries. Reverend Hale who is a clergyman and a specialist of the wicked expressions and black magic is sent from East Hanover to Salem where there is a spreading apprehension of black magic. At the point when Hale shows up in Salem he finds the whole town in complete disorder. Toward the starting Hale is resolute in accepting that they’re where witches and that only great could happen to his being there. Close to the end when reality has been uncovered, Hale with such a great amount of blood on his head argues : ‘‘ I come to accomplish the Devil’s work. I come to guide Christians they ought to give a false representation of themselves. There is blood on my head! Can you not see the blood on my head!’’ (Miller,131). For Reverend Hale the witch chase in Salem is the area of an ethical excursion as he in the end makes a total pivot in contemplations and convictions as he is compelled to see certain real factors. Toward the beginning of Reverend Hale’s transformation he is so certain about himself and of his conviction, in witches, that he even coincidentally facilitates their lying. Now when he meets Parris and the young ladies who have been ‘‘ bewitched’’ he urges them to discuss their being charmed, and speaks for them, yet he just does this since he truly has faith in witches, and accepts the girls’ stories. This reverse discharges in any case, and helps the young ladies with their untruths. Not long after the preliminaries start Hale starts to have questions in the...

Criminology Theories Research Paper Example | Topics and Well Written Essays - 1750 words

Criminology Theories - Research Paper Example In such manner, the study of Criminology can be viewed as that manages a comprehension of the idea of wrongdoings that happen inside a general public, along these lines concentrating on deciding the reason for the wrongdoing and the prime suspects related with a wrongdoing (Siegel 5). According to this science, there are sure hypotheses †demonology, traditional, positivism, mental †that can be related with specific violations, in this examination the cases being the previously mentioned ones. Give us access brief comprehend what these ideas mean so as to relate them to these cases, as talked about later in the examination. The idea of demonology in criminology characteristics a demonstration of wrongdoing to different powers on the planet and not the individual performing it (Einstadter and Stuart 31). Accordingly this would consider outside components to have impacted a person towards carrying out a wrongdoing. The old style hypothesis of crimeâ stresses that people are people who are independent,â and subsequently a criminal demonstration is carried out by them followingâ sensible and wary retribution; the execution of a wrongdoing gives more contentmentâ as contrasted with torment (â€Å"Classical Theory of Crime Causation†). Positivism hypothesis manages an efficient use of the logical strategy, the examinations dependent on legitimate terms, and measurements identified with it (â€Å"Positivism†). Here the on-screen character is thought to be center ed around more than the demonstration. Finally, the mental speculations of wrongdoing are of the conviction that distinctions in conduct among people are equipped for making a few people increasingly inclined to carrying out violations. These distinctions emerge from factors like the character attributes, organic elements, or associations in the general public (â€Å"Psychological Theories of Crime†). In the present investigation these four hypotheses would be concentrated to see how they are related with the instances of mass or sequential killings as

How to Use Google Scholar for Academic Research

How to Use Google Scholar for Academic Research EP 56: How to Use Google Scholar for Academic Research EP 56: How to Use Google Scholar for Academic Research Have you ever used Google Scholar? While many professors will dissuade you from using Google for research (and rightly so), Google Scholar can actually be a useful tool for finding valid research. As students in university or college, you generally have access to large databases of peer reviewed research studies that are perfect for literature reviews and research assignments. Alternatively, Google Scholar is an easy-to-access database that has some other benefits, as well. In Episode 56 we are going against the grain to teach you how to Google Scholar for academic research and writing. Looking for study tips, help with essay writing, or advice on how to be a better student? Welcome to The Homework Help Show, a weekly show where we teach, assist, and offer valuable insights for student life. From study hacks to writing tips, discussions about student mental health to step-by-step guides on academic writing and how to write a resume, weve got you covered. Want your questions answered? Write them below or join the conversation on social media using the hashtag #askHHG TRANSCRIPT: Cath Anne: [00:00:00] Hi guys and welcome back to our channel. My name is Cath Anne and this is Episode 56 of The Homework Help Show hosted by Homework Help Global. Here on the show. We provide you with valuable content for your academic and student life. Many professors will dissuade you from using Google as a source for your research papers as university and college students you likely have access to large databases of peer reviewed articles and research papers that are perfect for your academic assignments. Now you should always be careful about the information that you use in your academic papers. You will want to make sure that it is valid peer reviewed research. How ever many professors will not tell you that Google is a great resource for your academic assignments. Cath Anne: [00:00:59] Today were going a little bit against the grain and maybe up it against the rules and were going to talk about how Google can be an effective and useful tools when you are attempting to generate content and research for your academic papers. Lets jump in. Cath Anne: [00:01:17] Generating research through a literature view is one of the most important steps in the research process. Google and Google scholar was developed by Google as a research resource for people looking for academic information similar to other academic databases using Google Scholar entails a little bit more than simply typing some keywords into a search bar. You have to know how to use Google Scholar effectively and thats what were going to focus on today. First lets talk about how to access and use Google Scholar. Now if youre not familiar with the database, as I mentioned Google scholar is a research database that has thousands upon thousands of research articles in it in order to access the website. You do have to type it in manually into your your out bar because Google does not directly link to it from the Google home page. So in order to access Google Scholar type into your url bar scholar.google.com and you will be able to have access to this powerful resea rch tool. Cath Anne: [00:02:36] Okay so why cant you just type a few words into the google scholar search bar and hope for the best. Well its because there is just way too much information out there. When youre doing a search using Google Scholar because it is a worldwide database. You have to narrow your search parameters. Now lets talk about some of the ways that you can effectively use Google Scholar and make use of the tool in ways that are strategic and take advantage of. All it has to offer because it is a really powerful tool. Cath Anne: [00:03:13] First you can use google scholar to conduct backward searches. Now let me talk about a little bit what I mean about doing a backward search so you can begin this process in two ways. First type your key words or your information that youre researching into the search bar. You will come up with a number of citations. At the bottom of each citation on the left side you will see and a word that says cited by and a number beside it. If you click on that cited by number google scholar will bring up a plethora of other resources that have cited that specific article. In this way you can start to narrow down your search and find other papers related to your topic. Second by looking at that cited by number it is easy to identify whether an article is valid research or not. So for example if an article has been cited 1045 times this is a pretty clear indication that it is a valid research article and that you are safe to use it in your own research. Another way to condu ct a backward research search is to find an article and look at their resources or references page by scanning the references page on a valid research article. You then have access to a number of different research articles that you did not have access to before. And you know they are valid because theyve been used in a valid study as well. So take advantage of this opportunity to generate some research ideas and even some new keywords and terms that you can use in your future research. Cath Anne: [00:05:05] Second I wanted to talk about a really interesting tip search in incognito mode. When youre searching Google on a regular basis, like most of us do, Google helpfully remembers your key terms and different items that you search. You may be familiar with how Google will suggest keywords when youre doing a search. Now while this is helpful in our regular search this might not necessarily be as helpful when youre searching for research and this is because Google actively narrows your search parameters by making suggestions and remembering what you have researched before. This is great if you are just doing general research but it might not help when you are looking for very specific information for a research study. This is not the time that you want Google to skew your results because youre looking for original content and original research on a very specific topic. So how can you beat this. You can put your browser into incognito mode in this way. Google no longe r remember your previous searches. So for example if you are looking for information on rivers in national parks, and you did a search for camping in national parks last week, Google will no longer remember that previous search and will simply focus on the research that you are looking for in the current moment. So set your browser to incognito mode for best results when youre using Google Scholar. Cath Anne: [00:06:39] Third, like any database you cant just plug in keywords into Google Scholar and hope for the best. Take some time before you do your research to understand what your topic is. Write down some key words and some questions around why youd like to know about the topic. Now of course this is going to take some time. However this will help you to narrow your search parameters and get more accurate results when youre using Google Scholar. Narrow your topic and begin to make lists of questions and keywords break them into subtopics and then develop an understanding of what you will plug into Google Scholar. This will definitely turn out more valid results and more accurate information around the topic that youre focusing on. This process may be helpful in helping you to generate more information around each subtopic. Begin by writing down what you would like to learn about a specific topic then break this information into subtopics and develop a list of key terms and key words. This information will help you to narrow your search parameters when you are using Google Scholar and therefore help you to turn out more accurate information. Now if you are largely unfamiliar with the topic that youre focusing on for your research assignment you can certainly use databases such as Wikipedia or other online encyclopedias. Now remember these will not count as valid resources in your in your research assignment. However you can begin by using these databases to generate some information and understanding around your topic and then develop a list of keywords from there. Cath Anne: [00:08:27] Number 4 stay organized with my libraries. So Google Scholar has this great component to it called My libraries. When you go into Google Scholar you will see a link in the top right hand corner of the page that is titled My Libraries. When you do a search, at the bottom of each citation that comes up in google scholar you will also see a small blue outline of a star. If you click that star Google Scholar it will automatically place that citation into your libraries. You can then use my libraries to stay organized and divide your citations by subtopic. This can certainly help if youre working on a larger project like a Ph.D. thesis for example or a masters dissertation. This is a great way to keep your citations organized. And all in one place. Cath Anne: [00:09:25] Number 5 Click on related articles. When you see citations in google scholar you might have noticed that there is a small link at the bottom of each citation that says related articles. If you click on this you will see a plethora of other articles that are related to the topic that you have researched. This can be another great way to generate references and more information on your topic. Cath Anne: [00:09:55] Number 6 organize and automate your citations. Lets be honest, creating a work cited references page or a book really graphy is a strenuous task that no one really enjoys. Use google scholar to your benefit and help Google Scholar generate your citations for you. All you have to do to generate a citation in Google scholar is to click on the link below the citation that is in quotation marks. Double quotation marks and it will bring up a list of all the various formats that you can use in citation. So for example if youre looking for an APA citation you can simply copy and paste that from Google Scholar and into your document. Cath Anne: [00:10:46] Number 7, now like many other databases Google Scholar also has an advanced search option. The Advanced Search option allows you to narrow your parameters even further. So for example you can search by author you can search by time period and you can enter more specific keywords using the advanced search option. Definitely takes a little bit more practice so dont become discouraged if you dont get it right away. This is something that you can easily practice as you progress throw your academic career. Google scholar is an extremely powerful tool and something that is very useful for many students. It can help you to generate accurate and valid up-to-date academic research and make your research process a little bit more streamlined. Google Scholar can be a helpful tool to mine research for potential research papers and to develop an understanding of your research topic a little bit further. It can also help you to generate accurate citations and to organize the m into a bibliography. [00:11:54] Now you might be wary about how to identify a valid or relevant research article and this is something we discussed in last weeks episode. Episode 55 of The Homework Help Show we discussed how to spot bad science. So if youre wary about using an online database like Google Scholar. Check out Episode 55 for some tips on how to identify a bad scientific article and. What to look for when you are identifying valid or relevant research. Cath Anne: [00:12:32] Well guys that is it for me this week I hope this episode was helpful to you. As always if you have any questions jump into the comments below. We always love to hear from you guys. Make sure to like this video and subscribe to our channel so you dont miss out on any more academic content. Make sure to connect with us on all of our social media platforms. Everything is linked and listed in the description box below. We always love to hear from you guys and make sure to reach out and connect. We hope that youll consider a google scholar as a great resource for you when you are conducting your academic research. Good luck writing those research papers and I will talk to you guys soon. How to Use Google Scholar for Academic Research EP 56: How to Use Google Scholar for Academic Research EP 56: How to Use Google Scholar for Academic Research Have you ever used Google Scholar? While many professors will dissuade you from using Google for research (and rightly so), Google Scholar can actually be a useful tool for finding valid research. As students in university or college, you generally have access to large databases of peer reviewed research studies that are perfect for literature reviews and research assignments. Alternatively, Google Scholar is an easy-to-access database that has some other benefits, as well. In Episode 56 we are going against the grain to teach you how to Google Scholar for academic research and writing. Looking for study tips, help with essay writing, or advice on how to be a better student? Welcome to The Homework Help Show, a weekly show where we teach, assist, and offer valuable insights for student life. From study hacks to writing tips, discussions about student mental health to step-by-step guides on academic writing and how to write a resume, weve got you covered. Want your questions answered? Write them below or join the conversation on social media using the hashtag #askHHG TRANSCRIPT: Cath Anne: [00:00:00] Hi guys and welcome back to our channel. My name is Cath Anne and this is Episode 56 of The Homework Help Show hosted by Homework Help Global. Here on the show. We provide you with valuable content for your academic and student life. Many professors will dissuade you from using Google as a source for your research papers as university and college students you likely have access to large databases of peer reviewed articles and research papers that are perfect for your academic assignments. Now you should always be careful about the information that you use in your academic papers. You will want to make sure that it is valid peer reviewed research. How ever many professors will not tell you that Google is a great resource for your academic assignments. Cath Anne: [00:00:59] Today were going a little bit against the grain and maybe up it against the rules and were going to talk about how Google can be an effective and useful tools when you are attempting to generate content and research for your academic papers. Lets jump in. Cath Anne: [00:01:17] Generating research through a literature view is one of the most important steps in the research process. Google and Google scholar was developed by Google as a research resource for people looking for academic information similar to other academic databases using Google Scholar entails a little bit more than simply typing some keywords into a search bar. You have to know how to use Google Scholar effectively and thats what were going to focus on today. First lets talk about how to access and use Google Scholar. Now if youre not familiar with the database, as I mentioned Google scholar is a research database that has thousands upon thousands of research articles in it in order to access the website. You do have to type it in manually into your your out bar because Google does not directly link to it from the Google home page. So in order to access Google Scholar type into your url bar scholar.google.com and you will be able to have access to this powerful resea rch tool. Cath Anne: [00:02:36] Okay so why cant you just type a few words into the google scholar search bar and hope for the best. Well its because there is just way too much information out there. When youre doing a search using Google Scholar because it is a worldwide database. You have to narrow your search parameters. Now lets talk about some of the ways that you can effectively use Google Scholar and make use of the tool in ways that are strategic and take advantage of. All it has to offer because it is a really powerful tool. Cath Anne: [00:03:13] First you can use google scholar to conduct backward searches. Now let me talk about a little bit what I mean about doing a backward search so you can begin this process in two ways. First type your key words or your information that youre researching into the search bar. You will come up with a number of citations. At the bottom of each citation on the left side you will see and a word that says cited by and a number beside it. If you click on that cited by number google scholar will bring up a plethora of other resources that have cited that specific article. In this way you can start to narrow down your search and find other papers related to your topic. Second by looking at that cited by number it is easy to identify whether an article is valid research or not. So for example if an article has been cited 1045 times this is a pretty clear indication that it is a valid research article and that you are safe to use it in your own research. Another way to condu ct a backward research search is to find an article and look at their resources or references page by scanning the references page on a valid research article. You then have access to a number of different research articles that you did not have access to before. And you know they are valid because theyve been used in a valid study as well. So take advantage of this opportunity to generate some research ideas and even some new keywords and terms that you can use in your future research. Cath Anne: [00:05:05] Second I wanted to talk about a really interesting tip search in incognito mode. When youre searching Google on a regular basis, like most of us do, Google helpfully remembers your key terms and different items that you search. You may be familiar with how Google will suggest keywords when youre doing a search. Now while this is helpful in our regular search this might not necessarily be as helpful when youre searching for research and this is because Google actively narrows your search parameters by making suggestions and remembering what you have researched before. This is great if you are just doing general research but it might not help when you are looking for very specific information for a research study. This is not the time that you want Google to skew your results because youre looking for original content and original research on a very specific topic. So how can you beat this. You can put your browser into incognito mode in this way. Google no longe r remember your previous searches. So for example if you are looking for information on rivers in national parks, and you did a search for camping in national parks last week, Google will no longer remember that previous search and will simply focus on the research that you are looking for in the current moment. So set your browser to incognito mode for best results when youre using Google Scholar. Cath Anne: [00:06:39] Third, like any database you cant just plug in keywords into Google Scholar and hope for the best. Take some time before you do your research to understand what your topic is. Write down some key words and some questions around why youd like to know about the topic. Now of course this is going to take some time. However this will help you to narrow your search parameters and get more accurate results when youre using Google Scholar. Narrow your topic and begin to make lists of questions and keywords break them into subtopics and then develop an understanding of what you will plug into Google Scholar. This will definitely turn out more valid results and more accurate information around the topic that youre focusing on. This process may be helpful in helping you to generate more information around each subtopic. Begin by writing down what you would like to learn about a specific topic then break this information into subtopics and develop a list of key terms and key words. This information will help you to narrow your search parameters when you are using Google Scholar and therefore help you to turn out more accurate information. Now if you are largely unfamiliar with the topic that youre focusing on for your research assignment you can certainly use databases such as Wikipedia or other online encyclopedias. Now remember these will not count as valid resources in your in your research assignment. However you can begin by using these databases to generate some information and understanding around your topic and then develop a list of keywords from there. Cath Anne: [00:08:27] Number 4 stay organized with my libraries. So Google Scholar has this great component to it called My libraries. When you go into Google Scholar you will see a link in the top right hand corner of the page that is titled My Libraries. When you do a search, at the bottom of each citation that comes up in google scholar you will also see a small blue outline of a star. If you click that star Google Scholar it will automatically place that citation into your libraries. You can then use my libraries to stay organized and divide your citations by subtopic. This can certainly help if youre working on a larger project like aPh.D. thesis for example or a masters dissertation. This is a great way to keep your citations organized. And all in one place. Cath Anne: [00:09:25] Number 5 Click on related articles. When you see citations in google scholar you might have noticed that there is a small link at the bottom of each citation that says related articles. If you click on this you will see a plethora of other articles that are related to the topic that you have researched. This can be another great way to generate references and more information on your topic. Cath Anne: [00:09:55] Number 6 organize and automate your citations. Lets be honest, creating a work cited references page or a book really graphy is a strenuous task that no one really enjoys. Use google scholar to your benefit and help Google Scholar generate your citations for you. All you have to do to generate a citation in Google scholar is to click on the link below the citation that is in quotation marks. Double quotation marks and it will bring up a list of all the various formats that you can use incitation. So for example if youre looking for an APA citation you can simply copy and paste that from Google Scholar and into your document. Cath Anne: [00:10:46] Number 7, now like many other databases Google Scholar also has an advanced search option. The Advanced Search option allows you to narrow your parameters even further. So for example you can search by author you can search by time period and you can enter more specific keywords using the advanced search option. Definitely takes a little bit more practice so dont become discouraged if you dont get it right away. This is something that you can easily practice as you progress throw your academic career. Google scholar is an extremely powerful tool and something that is very useful for many students. It can help you to generate accurate and valid uptodate academic research and make your research process a little bit more streamlined. Google Scholar can be a helpful tool to mine research for potential research papers and to develop an understanding of your research topic a little bit further. It can also help you to generate accurate citations and to organize them into a bibliography. [00:11:54] Now you might be wary about how to identify a valid or relevant research article and this is something we discussed in last weeks episode. Episode 55 of The Homework Help Show we discussed how to spot bad science. So if youre wary about using an online database like Google Scholar. Check out Episode 55 for some tips on how to identify a bad scientific article and. What to look for when you are identifying valid or relevant research. Cath Anne: [00:12:32] Whell guys that is it for me this week I hope this episode was helpful to you. As always if you have any questions jump into the comments below. We always love to hear from you guys. Make sure to like this video and subscribe to our channel so you dont miss out on any more academic content. Make sure to connect with us on all of our social media platforms. Everything is linked and listed in the description box below. We always love to hear from you guys and make sure to reach out and connect. We hope that youll consider a google scholar as a great resource for you when you are conducting your academic research. Good luck writing those research papers and I will talk to you guys soon.